Royal couple making money for charity from engagement TV interview
By ANIMonday, December 6, 2010
LONDON - Prince William and Kate Middleton’s engagement TV interview is helping the couple make hundreds of thousands for charity.
Broadcasters from non-Commonwealth nations are paying 1,500 pounds per minute for footage of the chat.
And all profits go to good causes through the Foundation of Prince William and Prince Harry - set up last year, reports the Sun.
They could include Sun-backed Help for Heroes, homeless charity Centrepoint and wildlife group Tusk Trust.
“William and Catherine were aware that there was likely to be a demand for the interview and broadcasters would be prepared to pay for it,” said a St James’s Palace source the other day.
“They saw it as an opportunity to make money for the causes that are close to their hearts,” the source added.
The 20-minute recording of Wills and his bride, both 28, has huge value, as it was the first time Kate had spoken in public. Access to the interview was free for 24 hours after it aired.
Since then, non-Commonwealth broadcasters have to pay a licensing fee.
“There’s no fixed rate but it’s working out on average at around �1,500 a minute. It’s selling well, as you would expect, so the charities are really benefiting from it,” said a source at ITN, which owns the November 16 footage. (ANI)