Amazon purchases deal-a-day website Woot for undisclosed amount
By APWednesday, June 30, 2010
Amazon buys deal-a-day website Woot
SAN FRANCISCO — Amazon.com Inc. has purchased deal-a-day website Woot.com.
In a joke-tinged message on the company blog, Woot CEO Matt Rutledge said the deal won’t change how the site is run — “with a wall of ideas and a dartboard.”
“For Woot, our vision remains the same: somehow earning a living on snarky commentary and junk,” Rutledge wrote.
Financial terms were not disclosed. Amazon spokesman Craig Berman said the Seattle-based online retailer expects to finalize the deal by the end of September.
Woot, which is based in Carrollton, Texas, started out in 2004 as a site that sold one heavily discounted item every day — usually consumer electronics such as printers.
Over the years, Woot has added several different discount sites, including one that sells wine and another that offers T-shirts.