Ford says F-150 Raptor sales beat expectations; version with bigger engine planned for spring

By AP
Friday, February 19, 2010

Ford says F-150 Raptor sales top expectations

DEARBORN, Mich. — Ford said on Friday that it has received more than 5,300 orders for its new F-150 SVT Raptor, more than it had expected.

“We couldn’t be more pleased with the popularity of the F-150 SVT Raptor,” said Mark Grueber, marketing manager for the F-150 truck.

Grueber said the orders have been stronger than expected in the Midwest and Southeast.

He said Ford wound up building more 5.4 liter V-8 models of the high-speed off-road performance truck than it had expected. Ford plans to begin producing a version with a 6.2 liter engine in the spring.

Ford shares fell 9 cents to close at $11.29 on Friday.

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