A look at Brown-Forman’s brand performance in 1Q
By APWednesday, September 1, 2010
A look at Brown-Forman’s brand performance in 1Q
A look at how Brown-Forman Corp.’s brands fared in the first quarter. Figures are for change in how much product the company sold:
Jack Daniel’s whiskey brands: Up 3 percent
Jack Daniel’s premixed cocktails: Up 19 percent
El Jimador: Up 17 percent
El Jimador premixed cocktails: Up 16 percent
Finlandia: Up 3 percent
Southern Comfort: Down 6 percent
Southern Comfort premixed cocktails: Up 16 percent
Fetzer Valley Oaks: Down 7 percent
Canadian Mist: Down 8 percent
Korbel Champagne: Unchanged
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