Sarah Palin helps boost Fox News Channel’s ratings

By ANI
Friday, January 15, 2010

NEW YORK - Alaska’s former governor Sarah Palin has helped boost the ratings of Fox News Channel when she debuted on “The O’Reilly Factor” on January 12.

Palin, 45, drew 3.954 million viewers, more than everything else on other cable new shows combined in the 8 p.m. hour, in her first appearance as an analyst, reports the New York Post.

CNN’s “Campbell Brown” placed second with 999,000 total viewers, MSNBC’s “Countdown with Keith Olbermann” placed third with 906,000 total viewers and HLN’s “Nancy Grace” brought up the rear with 704,000.

Compared to host Bill O’Reilly’s ratings the night before, the Palin push was worth a 22 percent rise in ratings, or more than 1 million more viewers including the repeat of O’Reilly’s show at 11 p.m.

The former vice presidential candidate, who appeared on January 14 for a full hour on Fox News with Glenn Beck, will be on “Oprah” with James Cameron and Lady Gaga. (ANI)

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