A look at Charles Schulz’ legacy, by the numbers
By APTuesday, April 27, 2010
A look at Charles Schulz’ legacy, by the numbers
Licensing of characters from the “Peanuts” comic strip has been sold by newspaper publisher E.W. Scripps Co. to Iconix Brand Group Inc., the licensing company that owns Joe Boxer and London Fog. Here’s a look at the strip by the numbers:
Number of years Charles Schulz drew “Peanuts”: Nearly 50.
Number of comic strips: 17,897.
Number of newspapers “Peanuts” debuted in on Oct. 2, 1950: Seven.
Price paid by United Feature Syndicate for Schulz’ first month of strips: $90.
Year Hallmark printed its first “Peanuts” greeting card: 1960.
Number of Hallmark “Peanuts” cards sold: More than 2 billion.
“Peanuts” first cover of Time magazine: 1965.
Year “You’re A Good Man, Charlie Brown” opened off Broadway: 1967.
Number of readers by the strip’s 25th anniversary: 90 million in 1,480 U.S. and 175 foreign papers.
Number of newspapers “Peanuts” ran in when Schulz retired in December 1999: 2,600
Number of languages the strip is printed in: 21
Year the Schulz family got a black-and-white dog that inspired Snoopy: 1934 (his name was Spike).
Sources:
Charles M. Schulz Museum: www.schulzmuseum.org
United Media Licensing: www.unitedmedialicensing.com
